April 3, 2008
IBM in Virtual World
According to a story in WSJ Virtual words gets another life literally! Not long ago, companies were racing to set up storefronts and showrooms in computer-generated environments such as Second Life. Few found big profits.
But commercial interest in such simulations seems to be morphing, not diminishing. Rather than selling goods and services to users — who typically take on animated shapes known as avatars — companies are turning to virtual offices and landscapes as tools for employees and business partners to collaborate and learn. Read more
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