IBM (NYSE: IBM) today unveiled an expanded business strategy and roadmap—bolstered by the company’s acquisition of Cognos—to help clients unlock the business value of information and use it for competitive advantage to address emerging, industry-specific business opportunities.
Today’s announcement features an array of new and enhanced joint IBM-Cognos solutions, products and services from across the company that enable organizations of all sizes to gain better insights from their data, improve decision-making, and optimize business performance, including:
10 new and enhanced IBM solutions for banking, retail, healthcare, government, life sciences and manufacturing industries.
Six pre-integrated IBM-Cognos product offerings that enable companies to use business intelligence to improve overall business performance.
Information on Demand Infrastructure Services to help clients plan, design and deploy a resilient enterprise data, storage and content management environment.
The new offerings extend IBM’s end-to-end portfolio of Information on Demand software, hardware and services.
These capabilities will extend IBM’s ability to provide customers with the right information they need when they need it, along with key business insights to use for competitive advantage in response to changing market demands. “Today, Indian enterprises are fast approaching the technology maturity curve. These enterprises are now looking for ways to leverage their advanced IT systems and the vast pool of real-time data to stand out in their market. IBM is quickly capitalizing its acquisition of Cognos to help deliver this differentiator to clients, said Pradeep Nair, Director, Software Group, IBM India/ SA.
“Thanks to our existing partnership with Cognos, common approach to open standards and complementary portfolios, we’re hitting the ground running,” said Steve Mills, senior vice president and group executive, IBM Software Group. “In the race to use information for real-time decision making, you not only need the right technology, but a global understanding of how information can be used to tackle tough business problems in dozens of industries. The combination of Cognos and IBM software, hardware, business consulting expertise and research investments clearly separate us from competitors.”
IBM’s ability to seamlessly unite its portfolio with Cognos furthers its comprehensive, cross-company Information on Demand business strategy, which was launched in February 2006. The Information on Demand strategy combines IBM’s strengths in software, hardware, research and business consulting services to capture a pressing business opportunity aimed at helping clients better compete in the global economy.
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