Abhishek Bachan for Motorola, Hritik Roshan for Sony, the leader of cell phones in India, Nokia (quantitatively, definitely not qualitatively) has finally woken up and decided to take a superstar as its brand ambassador. Hopefully with SRK coming Nokia will churn out cell phones with more quality than the ones they churn out now. With SRK now as the face of Nokia can we atleast see a Nokia phone with “real flash” and some real quality it so greatly lacks currently?

To connect with its consumers, Nokia India, the leader in the mobile telecommunications, has tied up with Shah Rukh Khan (SRK), the king of Bollywood, for a new brand campaign. As a; part of this association, Nokia has launched a TVC directed by well-known ad and feature film maker, Pradeep Sarkar. The TV campaign would later be integrated with other consumer touch points like print, outdoor, radio, online and digital media. Read more

Wipro Technologies, the global IT services business of Wipro Limited (NYSE:WIT) has announced the appointment of Sudip Nandy as Chief Executive of Telecom and Product Engineering Solutions. With over 24 years in Wipro, Sudip Nandy brings in excellent understanding of the product engineering business having handled various leadership roles in Wipro in the past including his recent position as Chief Strategy Officer, Wipro Technologies. Read more